Design Considerations

We have all seen websites that lack the right appeal to visitors.  Whether it is a confusing site layout, lack of graphics / visual appeal, or even the always frustrating slow-loading page, it is easy to understand why a poorly designed website poses serious problems.  Well-thought out design is a critical part of the success of your new website.

From a high-level, here are some tips to succeeding with the design of your new website.

  • Go original!  Don’t settle on a free template as the basis of your new website
  • Don’t let the website development company push you into a design, or “look-n-feel”, that you are not happy with.  Remember…you are the client and this is one area that your input is just as valuable as theirs.
  • Investigate having a design that truly meets your needs created by an artistic type, not a programmer.  If your website design company doesn’t offer this service to you, find one that does.
  • Avoid the use of frames and excessive flash as these make it harder to update your site and reduce your search engine visibility. Ask your designer to explain these terms if you are not familiar with them.

Remember the primary navigational goal of your site is to allow visitors to quickly and easily find whatever they are looking for on your new website.

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